Social Stream Marketing and Content Automation – Drive Actions Drive Results

Social Stream Marketing and Content Automation – Drive Actions Drive Results
Speaker Chase McMichael
  Las Vegas at Social Media Marketing 2011 Jan 12th

In this session you will learn how to maximize your content stream “Steam Marketing”, gain insight into what topics your consumers want to be engaged on “crowd sourced topic trending” and drive relevant content automation. With the growth of Facebook and Twitter continuing brands are allocating more budgets towards social marketing those who harness the stream with measurement and conversion into tangible events will benefit the most from the brands to consumer social graph.

Download InfiniGraph’s case study on Complex Media

Wonderful quote by @ChaseMcMichael: “Life is not about being liked; it’s about being effective.” #smlasvegas   via @sheckii

@ChaseMcMichael <— #rockstar of the session so far… #usguys #smlasvegas   via @lewisporetz

http://static.slidesharecdn.com/swf/ssplayer2.swf?doc=smlasvegas011210-110109114405-phpapp01&stripped_title=stream-marketing-and-content-automation-drive-actions-drive-results&userName=InfiniGraph

Other noted tweets @ #smlasvegas

@infinigraph:@ChaseMcMichael did a bad cartwheel at #smlasvegas    via @Kate_Malinoski

Awesome cartwheel!!! @ChaseMcMichael #smlasvegas via @SuperDaniYell

Yea he did! #SMLasVegas RT:@ubercool: At Social Media Marketing: 2011 and speaker via @kate_malinoski

@ChaseMcMichael just did a cartwheel! :) #socialmedia    via @DerekSchoen

Loved the gymnastics after your great presentation @ChaseMcMichael @infinigraph #smlasvegas    via @JustAskMary

Omg @ChaseMcMichael just did a cartwheel after his preso! You’re my fav #smlasvegas presenter! Giving what the people want #awesome    via @Maria_Roncal

Props to @chasemcmichael for giving in to crowdsourced desire to see a cartwheel. #smlasvegas    via @jayfenster

“It’s about being effective.” and “Don’t be lame.” #SMLasVegas #DontBeEffectivelyLame via @righellis

Users tell you via their actions what audience “passion points” are. 1% of population moves the brand, drives conversation. #smlasvegas via @jayfenster

Check @ChaseMcMichael’s slideshow NOW: #smLasVegas http://bit.ly/fp0LZd via @24kMedia @assuranceagency via @24k

Cartwheel completed by @ChaseMcMichael. #epic #WhiteBoyGotMoves #smlasvegas    via @sHecKii

Quality breeds quantity – focus on action. Your consumers demand quality. #smlasvegas via @assuranceagency

Great preso by @chasemcmichael. Tons of great ideas. #smlasvegas via @jayfenster

Social media content quality breeds quantity per: @ChaseMcMichael #smlasvegas via @neilglassman

Feed your feed with crowd sourced trending content. #smlasvegas via @assuranceagency

Interaction around content is more important than follower count. #EngagementIsAddingValue #smlasvegas via @jayfenster

Jargon throw-down! “Trending affinity map” and “crowd-sourced social intelligence” are in the lead. #SMLasVegas via @dribbleglass

Fingers crossed that @ChaseMcMichael really does a cartwheel. I’m not buying his excitement without a cartwheel. #smlasvegas via @JentheAmazing

“Your audience is full of smart people. You need to do more with them than ‘social listening.’” @ChaseMcMichael #smlasvegas   via @gosocialmotion

We just challenged @chasemcmichael to really do a cartwheel if he says he could . Prove it.#asw11 #smlasvegas via @prosperitygal

Agree 100% with @ChaseMcMichael‘s points on what actually has value in social. #smlasvegas    via @jayfenster

Fingers crossed that @ChaseMcMichael really does a cartwheel. I’m not buying his excitement without a cartwheel. #smlasvegas    via @JentheAmazing

Check @ChaseMcMichael’s slideshow NOW: #smLasVegas http://bit.ly/fp0LZd via @24kMedia @assuranceagency    via @24k

Check @ChaseMcMichael ‘s slideshow NOW: #smLasVegas http://bit.ly/fp0LZd    via @assuranceagency

In a language the nerds understand: “Effectiveness pwns being liked in social media.” @ChaseMcMichael #smLasVegas    via @gosocialmotion

Wonderful quote by @ChaseMcMichael: “Life is not about being liked; it’s about being effective.” #smlasvegas   via @sHecKii

Life is not about being liked, it’s about being effective – @ChaseMcMichael at #smlasvegas #truth    via @Maria_Roncal

“It’s about being effective.” and “Don’t be lame.” #smLasVegas #DontBeEffectivelyLame 

really diggin @ChaseMcMichael presentation #smLasVegas    via @LewisPoretz

Life is not about being liked, its about being effective @ChaseMcMichael #smLasVegas    via @dtaylorcreative

Life is not about being liked, its about being effective #smlasvegas via @Missypoo586

“The activity stream is now serious #marketing.” – @chasemcmichael #smlasvegas  via @lollieshopping

“If people like your content, don’t be afraid to put it out there again.” via @ChaseMcMichael #smLasVegas   via @gosocialmotion

Nice, @ChaseMcMichael used @briansolis + @jess3′s Twitterverse Infographic. He mentioned @Quora during preso#smLasVegas cc @billfishkin    via @24k

 

Be sure to check out our Facebook page

@chasemcmichael
@infinigraph

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